Top 5 Social Media Platforms in India
Social media platforms have become a staple of every new business or brand. As you work on consistent exposure every day, it is essential to determine a suitable social media platform amongst so many.
Here we have a list of India’s top social media platforms, which will help you find the suitable one for your business growth and brand exposure.
Facebook is a comparatively old platform, and even today, it still manages to be the top social media platform with about 75% among social media platforms in India. If popularity is not all, Facebook has various integrated business tools for business promotion and awareness. Using these tools, you can promote your products or services or the business itself. And with so many people using social media, your business must have a Facebook presence.
But remember that managing social media when it comes to business is not an easy task. You can seek the help of a social media marketing agency that can help you in social media business growth.
With 2 billion active users worldwide, YouTube is another great social platform where brands can grow their recognition and earn passive income. They can monetize videos on YouTube to generate advertisement revenue.
However, before you start your YouTube journey, you should first know a few basic things. Becoming a content creator is more than just uploading HD videos. You can learn how to become a YouTube creator, in YouTube itself, with many videos as free tutorials. However, to skip the learning process, you can get help from a professional YouTube marketing agency and get started.
LinkedIn is another the best social media platform for B2B marketing. It is a vibrant community of workers and business owners who share and connect professionally, making it far more formal than other social media platforms. This social media platform is an excellent venue for networking and building your brand. Businesses can use this platform for advertising to reach the target audience. To get the most out of it, you can bank upon professionals to know the nuances of Linkedin marketing for businesses.
Instagram is, without a doubt, one of the most monetized social media platforms today. Further, the popularity of Instagram is increasing every day at a rapid pace. Instagram, like Facebook, has many integrated business tools. You can link brands, shops, or products directly on an Instagram post. A professional Instagram marketing expert can help your brand elevate using complex business tools.
Twitter is a comparatively old (not older than Facebook) social media platform launched as a microblogging platform. You can upload videos and pictures and make posts with limited characters called ‘tweets.’
Businesses and brands often use Twitter for marketing, advertising, promotions, etc. Twitter marketing experts can help you use tools like TweetDeck or Hootsuite for managing or organizing your tweets. One of the essential tips on starting business awareness with Twitter is to use as many relevant hashtags.
Whatever platform you choose to create and grow your brand, you must deliver quality content and find unique ways to engage your followers or prospects. Simultaneously, keeping your existing customers interested is essential. Hiring a professional social media marketing agency that can handle all should be your next move.